Video sweetening

good post

digitalfilms

Color grading for mood, style and story

Video “sweetening” is both a science and an art. To my way of thinking, Color correction is objective – evening out shot-to-shot consistency and adjusting for improper levels or color balance. Color grading is subjective – giving a movie, show or commercial a “look”. Grading ranges from the simple enhancement of what the director of photography gave you – all the way to completely “relighting” a scene to radically alter the original image. Whenever you grade a project, the look you establish should always be in keeping with the story and the mood the director is trying to achieve. Color provides the subliminal cues that lead the audience deeper into the story.

Under the best of circumstances, the colorist is working as an extension of the director of photography and both are on the same page as the director. Frequently the DP will…

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